ICBA Meet the Generals and Owners - Edmonton

On September 29th, Cam Hergott attended the Generals and Owners event in Edmonton. The reverse trade show format encouraged open conversations with contractors and construction leaders about

 Cam Hergot, Viking West Head of Sales & Strategic Growth attended the ICBA Meet the Generals and Owners event in Edmonton along with our water treatment partner, Patrick Aiello of Clearflow Group in Sherwood Park, Alberta. It was a well-attended afternoon with plenty of opportunities to connect with contractors, suppliers, and construction companies.

What stood out was how open everyone was to conversation. As we moved around the room, we learned about different businesses, the work they do, and the challenges they face, and we explored how we might help solve each other's problems. The reverse trade show format is a big part of what makes this event work. With generals hosting booths and suppliers moving between them, it creates a collaborative, solutions-oriented setting where people show up ready to talk, share, and find alignment.

Thank you to ICBA for hosting a valuable afternoon and to everyone who took the time to chat with Patrick and me. We came away with new connections and fresh insight into opportunities across the construction community.